Yes, I decided to tackle this bug-a-boo for my blog this month. Promotion is very hard for a lot of writers, and particularly with self-publishing so popular now, it’s very necessary.
Non-writers, think about this. No matter how modest, or unsure, or private of a person she may be, a writer is supposed to toot her own horn about her books. Loudly. A lot. It takes a lot of getting used to, especially for an introvert, as many writers are. “Read my book! It’s wonderful!” We’re supposed to come up with clever ways to say this. And do it without doing it too much. No one wants to be beaten over the head with posts ad nauseum about buying a writer’s books. Yet if we don’t advertise and talk about our books no one notices and then we don’t sell any and that’s no fun at all.
So how do we let people know we have a book out that is just published, or free, or sale price or whatever? I have an email newsletter. That’s one way and it isn’t as painful as some, since (hopefully!) the people on my list actually want to hear from me. I post on Twitter and Facebook. I ask my friends to share. But is that enough?
Not according to conventional wisdom. There are a kajillion ways to advertise and trying to figure out the best is extremely difficult. Especially for the writer who really just wants to write. We lament having to do other stuff. Oh, we love to talk to readers, but that’s fun. For many of us, having to wear a number of hats--promoter, publisher, author, techie person
--is one of the hardest things we do. There’s also the fact that
what works for one writer might not work for another.
I have to say, when I post about deals for my books or my friends’ books on Facebook, I’m often thanked for letting people know. That makes me a lot more willing to post, since I figure if people are reading my author page, then they’re interested in books. And who doesn’t like free or sale books?
Readers, how do you like to be alerted about books? Newsletters? Facebook? Twitter? BookBub? Goodreads? Advertisements? If you follow an author on BookBub you’ll get updates when they have a new book out or one on special. Why yes, I have my BookBub page right here! Thanks for asking! https://www.bookbub.com/authors/eve-gaddy .
Where was I? Oh, yes, how readers find out about books they’d like to read. I’m sure a lot of people hear from a friend about a book the friend just read. But how did your friend hear about the book?
You can get an ebook of Texas Cowboy free for a limited time at your favorite outlet-- BookBub has all the links. And if you’re inclined, you can follow me too.
And here’s a free book from Katherine Garbera, Book 1 of the Amalfi Night Billionaires series. https://www.bookbub.com/books/the-billionaire-s-pleasure-by-katherine-garbera?ebook_deal
Here are the rest of the books in the series. You can find them with all the links at each author’s BookBub page.
Leave a comment about your favorite way to learn about new-to-you books and I’ll pick one lucky winner to win an ebook copy of Love Me, Cowgirl.:)
Visit me at my website: www.evegaddy.net or